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eCommerce 101: What, Why and How

December 14, 2021 @ 10:00 am - 11:30 am

More consumers than ever before are turning to online shopping for greater convenience, safety and variety. In this webinar, the Toronto Digital Service Squad will teach you the basic steps to setting up an online store. We will cover everything from what you need to prepare before launching a store, to choosing an e-commerce platform, to providing excellent customer service online. You’ll finish this session feeling excited about how e-commerce can help you reach new customers and expand into different markets.

What you will learn:

• What is e-commerce, why it’s important and the benefits of selling online

• What platforms are available and how to pick the right one for you

• The basics of inventory management, choosing the right solution, and streamlining point-of-sale for both in-store and online

• Optimizing your website content, choosing the right themes, and the basics of search engine optimization (SEO)

• How to set up secure payments, various shipping options and costs

• Look at the basics of driving traffic to your store and boost sales through a variety of digital marketing channels

• How to provide excellent customer service throughout the e-commerce purchase funnel

Join us to learn why you should consider e-commerce for your business and how you can easily get started.

Hosted by Digital Main Street

Free, register.

Details

Date:
December 14, 2021
Time:
10:00 am - 11:30 am
Event Category:
Website:
Visit Event Website

Organizer

Orangeville & Area Small Business Enterprise Centre
Phone:
519-941-0440
Email:
sbec@orangevillebusiness.ca
Website:
View Organizer Website

Venue

Orangeville, ON Canada + Google Map
View Venue Website

In The Hills is an independent, locally owned print and online magazine that has earned its reputation as the best-read, best-loved magazine in Headwaters.

The magazine is delivered to more than 40,000 homes and farms throughout Caledon, Erin, Dufferin, Orangeville and Creemore – up to double the circulation of any other local publication. And it is available to visitors at local inns, restaurants, specialty retail stores and other tourist locations.